XLR8R

XLR8R Magazine

Led product and engineering for the relaunch of a 25-year electronic music publication, modernizing the platform, preserving the archive, and supporting a large global readership.

As the appointed Head of Product and Engineering at XLR8R.com, a revered music and culture magazine with over two decades of print and digital history, my task was to revive and redefine its digital landscape. I empowered writers with enhanced editorial capabilities while overhauling the platform to provide a sleek, responsive interface complete with popular daily free music downloads.
XLR8R v1 website redesign
Drawing inspiration from XLR8R's retired glossy print format, a minimal, responsive design.

I skillfully navigated a complex migration from Drupal to WordPress, meticulously preserving a legacy of articles, photos, and digital media. Beyond a product revival, I established a robust ticketing platform connecting our global readership with the vibrant nightlife they craved.

XLR8R on iPad
XLR8R v2 on iPad
XLR8R mobile
XLR8R brand stickers